Description
Cisco Sales Essentials (CSE) v5.0 is an instructor-led course that provides an overview of Cisco architectures and solutions. This two-day course offers a high-level view of the Cisco product portfolio. The course focuses on helping account managers and sales engineers to understand the scope of Cisco solutions, the types of needs that these solutions address, and the key technologies that make these solutions possible.
Objectives
Upon completion of this session, you should be able to:
- Describe Cisco strengths and partner benefits
- Describe the basic network components and architecture
- Describe the small business architecture
- Describe the Borderless Network Architecture
- Describe the Collaboration Architecture
- Describe the Virtualization Architecture
- Describe how Cisco enhances partner profitability
Who Should Attend
The primary audience for this course is as follows:
- Cisco channel partners who sell Cisco solutions
- Account managers who are responsible for understanding customer needs and positioning Cisco solutions to address those needs
- Engineers who support sales of Cisco products
The secondary audience for this course is as follows:
- Channel partners and Cisco employees who are interested in learning about the Cisco solution portfolio and architectures
Course Outline
Module 1: Partnering with Cisco
- Lesson 1: Cisco Strengths
- Cisco Strengths
- Foundations of Success
- Market Leadership
- Lesson 2: Cisco Architectures
- Factors Driving Business Decisions
- Technology Factors
- IT Challenges
- Cisco Solution: Holistic Architectures
- Lesson 3: Channel Certifications and Specializations
- Cisco Resale Channel Programs
- Cisco Partner Certification Levels
- Partnering with Cisco Next Steps
Module 2: Networking Basics
- Lesson 1: Introduction to Networking
- OSI Model
- Layer Devices and Components
- WAN Design Types
- Campus Network Design Layers
Module 3: Small Business
- Lesson 1: Small Business Overview
- Small Business Needs
- Solution Overview
- Needs and Concerns
- Cisco Products for Small Business
Module 4: Borderless Network Architecture
- Lesson 1: Introduction to Borderless Networking
- Borderless Network Architecture
- Solution Overview
- Cisco Routing and Switching Products
- Lesson 2: Security
- Solution Overview
- Cisco Security Products
- Lesson 3: Mobility
- Solution Overview
- Cisco Mobility Products
Module 5: Collaboration Architecture
- Lesson 1: Introduction to Collaboration
- Collaboration Architecture
- Solution Overview
Module 6: Virtualization Architecture
- Lesson 1: Data Center Overview
- Virtualization Architecture
- Solution Overview
Module 7: Enhancing Partner Profitability
- Lesson 1: Cisco Services
- Cisco Services Channel Strategy
- Cisco Services
- Lesson 2: Solution Selling
- Partner Profitability Solutions
- Cisco Tools
Prerequisites
Prerequisites
The knowledge and skills that a learner must have before attending this course are as follows:
- Basic understanding of networking products and solutions